Wednesday, December 17, 2014

How to meet the needs of e-commerce logistics

2014 is projected to see U.S. e-commerce sales increase year over year by 13% per IBM, and for the first time, e-commerce sales outpaced brick and mortar sales over the Thanksgiving and Black Friday sales period although overall sales were actually down from 2013.  The composition of sales for many companies is shifting to a heavier weighting of e-commerce transactions.  But how does warehouse fulfillment for e-commerce differ from that of traditional sales?  And how do you manage those changes?

First, the opportunities to drive efficiencies of fulfilling and moving product in bulk that are found in traditional logistics disappear, to be replaced by direct-to-consumer orders that are one-by-one ane-commerce fulfillment lifecycle can be a lifeline when managing the challenges of e-commerce logistics efficiently.

This would require a pick, pack and ship operation.  Second, e-commerce sales are highly promotion driven, resulting in large swings in order volumes (even changing from day to day).  And last, online orders tend to be unpredictable, both in terms of overall volumes and product popularity (a single mention in the right social media venue can drive sales through the roof unexpectedly).  A partner experienced in supporting an

Vision Media Management can help you manage the e-commerce challenges of individualized orders and quickly changing volumes through effective use of technologies such as intelligent order sequencing, predictive packaging, and pick to voice adaptive technology. Call us to learn more about the solutions we offer to support your e-commerce business – which can result in reduced costs and an improved customer experience.

Vision Consumer Products Fulfillment has decades of experience and industry expertise in consumer products fulfillment services.  No matter who your customer is, we treat your customer as our own.  We know what makes a raving fan out of an individual customer, as well as what makes a business partner trust you with their business.  Call or email us to learn how.  We’re certain we’ll be the best fulfillment warehouse partner you have ever had!


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